I got a press release today that was trying to use Valentine's Day to get me to talk to some expert about the digestive issues of diabetics. Here, let me quote:
But for tens of millions of Americans--dieters and diabetics especially--Valentine’s Day chocolates have an unpleasant dark side that’s among society’s last taboos: the odious flatulence that results from gastrointestinal distress.
For many people, a few Hershey’s Kisses can lead directly to the ‘Hershey squirts’, intense stomach cramping (‘knives’), heartburn, general indigestion, bloating, growling guts, and even dehydration (a result of diarrhea).
Apparently the person who wrote the press release thought he was going to persuade me to write about his issue. He was so wrong.
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5 comments:
Haha. Yeah, I thought about that. But I decided writing about his terrible press release here doesn't count as covering his issue. And I think the readership of my blog is just a teensy bit lower than the circulation of [my publication]. Unless there's 1,999,990 blog readers I don't know about.
Wow, did he really think you were going to put copy that included the words "hershey-squirts" in your magazine? Weird.
Well, he thought I'd be intrigued enough to want to do a story. I don't imagine he actually thought I'd use his phrasing.
Oh yeah, completely intriguing, I can't wait to read more. Oh wait, there is no more. Too bad.
I can see the title now: "Love Stinks".
Ideas for a witty byline anyone?
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